The Group launched a non-profit foundation in November 2009 to grant wishes for active duty Soldiers, Sailors, Marines, Airmen, and their families.  The Foundation strives to relieve the burdens of family separation, re-integration for deployed soldiers, hardship circumstances, and other means of assistance not covered by existing military charities.

The purpose of our Foundation is very simple – reward our brave men and women who make so many sacrifices for our great nation each and every day.  There are many military-focused non-profit organizations, but the majority of them are geared toward extreme circumstances – severely wounded, amputees, burn victims, soldiers killed in action (KIA).  The purpose of the -Wish for Our Heroes Foundation is not only to reward soldiers falling into these extreme categories, but also reward soldiers and their families dealing with the normal strains of military life and deployment.  Most American citizens know someone associated with the Armed Forces and/or the family of an American soldier.  Think of all the sacrifices they make, and think about what we could do to make their lives a little more enjoyable – what can we do to bring a smile to their faces, to give them a small break from the trials, tribulations and strains of their daily lives?

Anyone who has ever served in the military, particularly during a deployment, can attest to the strains of being away from one’s family.  Missing out on family events, financial strains, childcare, marital strains, to name a few.  The Foundation strives to relieve some of those burdens.  Send a soldier and his/her spouse on a trip to rebuild their marriage, while providing care for their children.  Provide tuition assistance to help send soldiers’ children to a university of their choice.  Assist in filing taxes and other financial matters.  Provide lawn and cleaning service to over-burdened spouses.  Provide a better means of communication for families during deployments.  During R&R, cover travel expenses so soldiers can reunite with their families.  Provide psychological care for soldiers and their families in need.  These are all examples of how the -Wish for Our Heroes Foundation provides assistance to soldiers and their families.

The Foundation is funded through 4 different revenue streams.  First and foremost, The Group donates 10% of pretax earnings directly to the Foundation.  Secondly, The Group and the employees of several other companies, generously donate a portion of each paycheck to the Foundation (for more information on this program, please click on the ‘corporate donations’ link).  Third, apparel sales on our website – purchase your licensed hat, t-shirt, or bracelet today. Finally, our website.  This is the most important vehicle for our fundraising activity.  This allows anyone to not only grant a wish for a soldier, but also submit wishes for soldiers and their families in need.  You have the ability to view and grant specific wishes, or you can make a general contribution.  The Foundation’s goal is for 90% of all donations to be utilized for granting wishes.  If you contribute toward a specific wish, 100% of your donation will be utilized to grant that wish.  All donations are 100% tax-deductible, and receipts will be provided at the time of donation.

Times are tough right now in our country, but this minute, soldiers are sacrificing more than any of us can ever imagine.  Please help us (any way you can) to bring smiles to the faces of our Soldiers, Sailors, Marines, and Airmen.

Our President: Jeff Wells

Jeff Wells is the President and Founder of Wish For Our Heroes. Wells started the non-profit organization in memory of his father, 1SG Thomas G. Wells (1933-2009), a Marine Corps veteran of the Korean and Vietnam wars, as well as all active duty military heroes.

A former Army Captain, Wells was stationed at Fort Hood, TX and served tours in Korea and Baghdad with the 91st Engineer Battalion, 1st Cavalry Division. Wells has continuously witnessed the toll military life can take on those serving our nation, and wanted to develop an organization devoted to giving back to such individuals.

Wells graduated from the University of Florida and currently resides in San Antonio and Indianapolis.